VOX POPS:
V1
We all proud that the world cup is coming to South Africa which is on the African soil for the very first time.
V2
I‟m so excited that South Africans are gonna be seen worldwide.
V3
I want to see Bafana Bafana!
V4
I‟m looking for us to basically impress as much as we can, those overseas guys that are coming this side.
V5
Go Bafana Bafana!
V6
I‟ve got my ticket for the world cup. I‟m so excited. I can‟t wait for the rest of the world cup to come here in South Africa.
V7
By people coming to our country. It will also teach the world about South Africa, so people can‟t be like when you go to America, aren‟t you wearing those animal skins? Then they will come and see that South Africa is just moja.

V8
The world must know Africa can do it…..!
V9
We welcome you! Come home to Arica! Come home!
V10
World Cup To South Africa!

 THE NEW SOUTH AFRICA
EUGENE:
In 1990 here on the Southern tip of Africa a deal was made to lift the decades old ban on old political parties who were opposing one of History’s most notorious and oppressive regimes.
The African National Congress, an army largely in exile, was no longer forced to fight a war of bullets from the shadows against the racist creators of Apartheid.
In 1990 the father of the nation Madiba, Nelson Mandela walked free into a new world.
And then 4 years later we cried with joy as we witnessed Nelson Mandela become the first democratically elected President in this…the New South Africa.”

 SPORT AS A UNIFYING FORCE
EUGENE:
In 1995, Francois Pienaar led South Africa’s Springboks to victory in their first ever Rugby World Cup Final here at Ellis Park.
Joel Stransky kicked the dropped goal that would unite a nation against a seemingly indomitable squad of All Blacks. Madiba, our hero, was there to celebrate the victory with his people.
Interview with Joel Stransky
We got stronger and you know we had a scrum inside just on their 22. Mertans was standing wide, Bashap was very focused on
Joost Van Der Westheizen they had this gaping whole for me to kick the ball through. You know it was exposed, I called to the forwards to cancel the front row move and they changed the move, the ball came back and fortunately it went over. I was sitting watching that movie Invictus the other night and my wife said to me, “imagine if the kick had missed.” (laughs)

 Interview with Mike Mangena
I feel that… if it was not for the World Cup in 1995, the Rugby World Cup, I‟m telling you this country wouldn‟t be where it is today.
Interview with Robert Marawa
‟95! We‟ll start with that because that was the rugby world cup which came through at a very difficult time when people were still discussing debating issues about the Springbok emblem. Should the Springbok Emblem be kept, should the Springbok Emblem go?
Interview with Joel Stransky
In 1995 we were sportsmen you know, we played the game of rugby and we loved the game of rugby. We played it with all our hearts and our souls.
Interview with Karabo Koleng
At the beginning black people were supporting England and white people were supporting the Boks. Of course our Nelson Mandela, he was the spearhead in all of that, that you know if we can show this much unity with regards to sport, if we did that across our society we‟d do some wonderful things.

 Interview with Robert Marawa
The one unifying factor that came through was obviously, Nelson Mandela who despite the efforts of Louie Late to take him to court, as a president of the country he sort of overlooked all that and he stuck to his guns and he said we gonna have a combined anthem, we gonna have a Springbok Emblem because it‟s part of reconciliation. You can‟t just discard it and say its payback time.
00:02:59
00:03:11
00:03:25
00:03:32
00:03:48
Eugene
So it was great being the best in the world of rugby, but here in South Africa we love soccer above all else and the prospect of our national team, affectionately known as Bafana Bafana, being on the road to greatness, took the national spirit to a whole new level.

 A year later, in 1996, South Africa hosted football‟s Africa Cup of Nations, once again sports was to prove a unifying force, bringing people together in celebration.
00:04:11

WELCOME TO SOUTH AFRICA IN 2010
EUGENE:
South Africa, is a country with a great diversity of origins, languages, cultures and even religions. Its 11 official national languages are a testament to the fact that it embraces the challenges presented by a divided past.
With a population of around 50 million people South Africa has become synonymous with the struggle for freedom, but, it is also renowned for its immense natural beauty and for the fact that it is Africa‟s richest economy.
In what is deemed, by former South African President Thabo Mbeki, to be “Africa‟s Century”, South Africa certainly is leading the way for the rest of the continent.
However it is not a country without its difficulties. Unemployment is high and income inequality continues to increase. A poor reputation with regards crime, corruption and some of the highest rates of HIV/AIDS infection in the world are some of the challenges which the ANC led government now confront.
But of course, we are a young country, merely a teenager, 15 years old to be exact. And just like any other teenager we will learn, we will grow and once in a while we’ll throw a big party…and you’re all invited.
Welcome to our South Africa of 2010.

DECIDING TO GO FOR THE WORLD CUP
INTERVIEW: DANNY

Member of Bid Team (2006, 2010) and current LOC CEO
In the 1994 world cup in the United States, after seeing the opening ceremony and all the event aspects of the world cup in the United States. When we came back and made the report to SAFA, we took a decision in September of that year 1994 to lodge our intention to bid for 2006 world cup.

 WORKING TO WIN THE BID
South Africa came this close to hosting the 2006 FIFA World Cup but unfortunately for us, Germany pipped us to the post with 12 of their votes against our 11. What was interesting was FIFA rated our bid equal to that of Germany’s. At the end of the day, it all came down to a numbers game.
Damn!
Having hosted the 1995 Rugby World Cup, the 1996 CAF Africa Cup of Nations, the 1998 IAAF Athletics World Cup, the 1999 All Africa Games and the 2003 ICC Cricket World Cup, South Africa had a proven track record of staging major international sporting events.
So, Danny Jordaan and the South African Bid Committee dusted themselves off and in 2002 notified FIFA of their intentions to bid again for the 2010 event.
And this time, with FIFA introducing a system of rotation amongst the various confederations, South Africa would be competing for the right to host the first ever African World Cup.
The message was simple but powerful. South Africa had the best stadia; It had strong commercial backing from leading international corporations, the continent's largest and most stable economy, a sophisticated media and broadcast industry and a huge South African support base from its millions of citizens.

 INTERVIEW: DANNY JORDAAN
Of course when we came back, we were absolutely destroyed. But when we landed at the airport, Oliver Tambo International, the people were there. The people of the country has decided to come to the airport to welcome us and it was just an amazing experience. We couldn‟t get out of the Airport, we had to go onto the balcony just to wave to
them as they were standing there, singing, dancing, chanting as if we have won. And so we immediately felt that the clear vote of confidence by the people in effect saying it‟s a setback it‟s not a defeat, you must go again, you must bid again.

 WINNING THE BID
Archive Footage
REFLECTIONS ON WINNING THE BID
INTERVIEW: DANNY JORDAAN
It was almost the second liberation that our country is on the lips and on the mind of the world again. Our country has been found to be worthy. Our country is a trusted ali of FIFA and of the world and they would bring the biggest event on earth to our country cause they trust us.

THE WORLD CUP COSTS
EUGENE:
The FIFA World Cup is expected to inject 5 Billion pounds to the South African economy.
The event has also created over 415 000 jobs in a country where poverty is rife. The opportunity to work on sites like the constructed Soccer City is not only a great source of income but also of great pride for all those involved.

 AT WORK AT SOCCER CITY WITH SOLOMON CHIKANA pt 1
Hello my name Solomon Chikana. I am a construction supervisor. I‟m going to show you what I do at Soccer City. I started working on this stadium in 1988 when it was still FNB Stadium. Then the renovations to the stadium started. I applied for the work on the site and got the job. My responsibility is to oversee the quality of construction and safety. It‟s a great privilege to build a stadium that will host the world. The whole world will be here and I‟m part of it. I‟m very happy about that. I‟m very proud.

THE STADIUMS: UPGRADED AND REFURBISHED
EUGENE:
A Total of 6 brand new stadiums have been constructed in
time for the World Cup next year, which kicks off on 11th of June here at Soccer City in 2010.

 4 existing stadiums have undergone a tremendous amount of upgrade and refurbishment.
Lofthus Versfeld in Pretoria, home of Rugby‟s Blue Bulls was originally constructed in 1923. With a capacity of 49 400 people Lofthus is renowned as a ground which favours the home team interestingly Bafana Bafana have never played a football international there.
South Africa‟s most ardent supporters, the fans of local Premier Soccer League team Bloemfontein Celtic fill the Free State Stadium on a weekly basis to its 48000 capacity. Bloemfontein successfully played host to a number of Confederations Cup matches.
COMMENTS FROM STADIUM MANAGER ON THE LEARNINGS FROM THE CONFEDERATIONS CUP. Hugo Kemp
And actually now it‟s a lovely stadium. 46 000 seater with nice facilities, upgraded change rooms for the players and media facilities.
COMMENTS FROM CELTIC SUPPORTERS:
Very simple, we are married to these institutions. When others celebrating, rejoicing by doing other things,
We have also told ourselves that we have indulged hundred percent. This team is our soul, our life, our heart, our greatest inspiration. Without Celtic, life is perpetually incomplete.

 Voice over
Named after the regional tribe, The Royal Bafokeng stadium in South Africa‟ s North West Province is situated 12 kilometres from the centre of the host city of Rustenburg. The much anticipated group match between England and USA will take place here.
The first of Johannesburg‟s 2 stadiums, Ellis Park has played host to some of South Africa‟s greatest sporting triumphs. Recently it was the venue for South Africa‟s 1-0 defeat to Brazil in the Confederations Cup.
Eugene
These have been the traditional hunting grounds for South African sportsmen and women for years. Now in 2010 a new
generation of sporting theatres will open its doors to the dreams of sportsmen and women not only from this country, but from across the world.

 AT WORK AT SOCCER CITY pt 2
COMMENT FROM SOLLY
Soccer City is almost finished. The workers have done their job. So all you Bafana Bafana supporters come and see them play! Sharp!

THE STADIUMS: NEW STADIUMS
EUGENE:
Of cause Soccer City is not the only new stadium being built for 2010.
Port Elizabeth‟s Nelson Mandela Bay Stadium was the venue for a match during the recent tour of the British and Irish Lions to South Africa and will host 2010‟s 3rd and 4th Place playoff. It seats 45 931 people and its design is said to have been inspired by South Africa‟s national plant and sporting symbol, the Protea. It was the first of the new stadiums to be completed, having been ready for a full year before the start of the World Cup.
The province of Limpopo in the Northern part of South Africa is home to the Peter Mokaba Stadium which will host 4 first round matches in 2010. This 45000 capacity stadium, in host city Polokwane, took design inspiration from the famous Baobab tree.

The city of Nelspruit in Mpumalanga is situated just an hour away from the famous Kruger National Park. Its stadium the Mbombela Stadium holds 46000 people and will host 4 first round matches. Mbombela literally translates to „many people together in a small place‟.
Arguably one of the most spectacular of the 6 new stadiums, the Moses Mabhida Stadium in Durban named for the famous freedom fighter, is easily recognisable for its breathtaking arch which now dominates the city‟s skyline. A cable car and walkway built on top of the arch offers visitors a unique and thrilling experience. Durban will be host to one of the semi-final matches.
The controversial Cape Town Stadium with its glass roof is situated between table Mountain and the Atlantic Ocean and holds 68000 spectators. When complete it will be the centrepiece of an extensive sports and recreation precinct including practice and playing fields for several different sporting codes. Cape Town will also host a semi final match at the 2010 FIFA World Cup .

It is however Soccer City on the border between the city of Johannesburg and Soweto that is truly the flagship venue for the FIFA World Cup 2010. In the year of the event it will be the most photographed building in the world and it is one of the largest stadiums ever to host World Cup matches. Designed to represent a „calabash‟ or traditional African bowl, it holds a whopping 91 500 spectators. It is the venue for the first and final games of the 2010 World Cup and it is truly the jewel in South Africa‟s footballing crown.

 GETTING AROUND SA
EUGENE:
Upon arrival the newly renovated OR Tambo International Airport here in Johannesburg, you can’t help but be struck by the amount of infrastructure development taking place here in South Africa.
Improvements to the transport system were a vital part of the South African government‟s guarantees to FIFA. In a country where formal public transport is relatively non-existent, it was crucial to implement a clear plan for each of the host cities. This will allow visitors to the country to move freely between points of interest and match stadiums.
You see, traditionally, the informal and privately owned Taxi industry like here in downtown Johannesburg at Bree street has dominated the public transport system across South Africa.
In Johannesburg the implementation and construction of the Bus Rapid Transit System or BRT (also known as „Rea Vaya‟ which means „we are going‟) was met with great opposition from the Taxi drivers who feared a threat to their livelihood. This is an industry renowned for being a hotbed for unrest and violence. In fact when the BRT was launched on the 31st of August 2009 the concern was such that armed military personnel were placed on buses to ensure no reprisals from disgruntled Taxi drivers.

As it stands today the system has almost been incident free. You see us as South Africans we have a weird way of making a big deal out of things but at the end of the day we always find a way to sort it all out.
It is the new South Africa after all.


INTERVIEW: BRT SPOKESPERSON
CONEL MACKAY
The situation has been improved as the result of the industry buy ins that we are experiencing. We‟re also on the verge of finalising the concerns with the taxi industry and once that is signed and sealed we think that it will all be smooth sailings and of cause some of that is holding back our plans to fully roll out the system. But safe to say that we have a tight security plan that comprises of the South African police, the JMPD Gauteng traffic police, private security.
VOX POPS:
V1
I‟m very happy with the Rea Vaya bus service. It‟s very convenient; you don‟t get stuck in traffic because they have their own lane. I arrive at my destination on time.
V2
Rea Vaya has very comfortable seating…My baby has her own seat, instead of sitting on my lap.
V3
The seats are comfy, the air is clean, I‟m happy.

 V4
Rea Vaya is reliable and we can all afford it.
GETTING AROUND SA (cont.)
Getting around South Africa is going to be made easy thanks to extensive transport projects. From airport-city links to intelligent transport systems. South Africa is ready to get you where you want to go.
The amount of roadwork that has been taking place here in South Africa over the last couple of years are actually a good reason why the World Cup should get here already. Being stuck in Traffic has become a normal thing here in South Africa. So roll on 2010. Before I have to get myself a scooter…and I really don’t want a scooter.

 COMMENT FROM KARABO
Well people can use Karabo‟s taxi (laughs). I can squeeze in four bodies in my Ford Fiesta. Public transport is still a big challenge we have. In the major cities they‟ve started rolling out the Bus Rapid Transit System which was modelled on various systems…various other models around the world. And I hear, I don‟t have this for a fact that it is you know, it has worked rather well in Brazil; I hope it will work well here.
COMMENT FROM PIERS
I Know that during the British Rugby Lions tour in 2009, there were severe problems with people taking flights because the domestic flights they‟re not used to people taking 20kgs of luggage. They‟re used to people getting on with a laptop so a lot of luggage was left around in the airport and didn‟t necessarily make it through to the to the guy who had the luggage for another 3-4 days and that‟s with 35 000 fans and has anything around 300 and 5000 fans expected.

 THE IMPACT OF 2010
In order to stage a successful World Cup tournament a country needs to be able to make a certain number of guarantees to the Governing body of FIFA. South Africa made 17 guarantees provided by various government departments covering: access to the country, safety and security, healthcare services, transport and telecommunications.
These guarantees not only enable a country to successfully host the event, they leave a lasting legacy by improving infrastructure and by accelerating development.
This is the power of an event that in terms of television audience is the most popular sporting event in the world, bigger even than the Olympics.
Eugene
In 2006 the FIFA World Cup was broadcast in 214 countries and territories on 376 channels that meant a staggering amount of 73 072 hours of TV with a cumulative audience 26.3 billion people.
In 2010 a similar number is expected next year with the international and mobile usage expected to go up dramatically.

 These type of figures illustrate what it means to a country to host the FIFA World Cup. A country will benefit in all areas of trade and commerce. Both the formal and informal sectors have an opportunity then to capitalise on what will be a momentous occurrence in the history of South Africa.

 2010 ACCOMODATION
Tourism in particular has a lot to benefit from the world cup. Why? In South Africa we’ve got a lot to offer.
FIFA requires that South Africa provide 53000 hotel rooms for visitors to the country. MATCH is the professional service company selected by FIFA to provide ticketing, accommodation and event information technology services to FIFA. Basically when it comes to accommodation MATCH needs to make sure that there are enough beds for people. Whether camping in the bush in the Kruger Park outside of Nelspruit or enjoying the good life in the Camps Bay beaches of Cape Town, South Africa really does have something to satisfy every taste.
Soweto is one of South Africa’s most important cultural hotspots. Vilakazi street in Orlando West in Soweto is only 5 minutes away from Soccer City, and is the only street in the world to have housed 2 Nobel Peace Prize winners struggle veterans Nelson Mandela and Desmond Tutu with Walter Sisulu living around the corner it must’ve been a very exciting place to live in. But sadly this is where the infamous riots of 1976 began.
If you don’t feel like the usual fancy pansy 5 star hotel accommodation, you can always try something different for the experience. Like the place behind me and it’s called Lebo’s backpackers in Soweto.

 It is small and innovative businesses like the Soweto backpackers that are testament to the great range of options open to visitors to South Africa. The owner converted his grandmother‟s house into a low cost hotel. Offering cycle tours of the surrounding area it‟s a place where you can truly experience the rich and vibrant township of Soweto. From drinking traditional beer at the local hostel to eating meat with the locals, this is the heart of South Africa, a social and cultural melting pot responsible for nurturing some of the world‟s greatest leaders.


Everybody who comes to South Africa leaves with something different. It might be standing on top of Table Mountain or spotting our Big 5 animals but I guarantee you this if you come to SOUTH Africa next year you will leave with extra special memories.

 Interview with Danny cont.
FIFA has 208 countries who are members of FIFA and so to be part of that small and elite group of countries and being the first developing country to host a 32 nation event, is a huge statement for a young democracy like South Africa because what is the world saying? They are saying you can deliver world class stadiums, you can deliver the airports to bring in all of the people from all over the world. You have the hotels to accommodate everyone. The quality of your hotels are amongst the best in the world. The broadcast and IT infrastructure, the telecoms and technology is such that we can deliver the event and so it‟s a huge statement and those things are also the key requirements for business, for investment for trade, for tourism so if the world accepts that South Africa has the ability to deliver the World Cup, then the world also accepts that South Africa is a destination for tourism, for trade and investment. And it is a very good platform to bring that message to the world and that message is now understood and accepted through all over the world.

 2010 QUIRKS & INNOVATIONS
All across South Africa, people are getting into the spirit of 2010, finding new and innovative ways to cash in on the football frenzy.
You don’t have to look very far to find memorabilia to stuff in your bags and to take home with you when the event is finished.
Take this for example; it’s called the Kelpzela an alternative to the controversial Vuvuzela.
In Cape town, kelp washes up on the beach it‟s dried out, painted and low and behold nature’s own noise maker.
Recently of course the Vuvuzela has come under fire with some countries trying to have it banned during the World Cup. FIFA President Sepp Blatter has gotten behind the
Vuvuzela and it looks like this symbol of South African soccer will be every bit a part of the celebration.

 Something which I think most South Africans are pretty happy about… is how we score our goals! First we distract you like this (blows Vuvuzela), then we score the goal.
INTERVIEW WITH PIERS CONTINUED
I don‟t really think that it‟s a problem and I think the Europeans should just sort of leave it and let the South Africans go. I think that I will be great. I think that it will create an atmosphere like in the 1982 World Cup in Spain, where all you heard was the sting and the Vuvuzela type sound coming in the background and you watch on the telly now and listen on the telly and sounds fantastic. So that‟s gonna be great.
One innovation that already made its mark during the Confederations Cup and which will certainly become a symbol of this event is the Makarapa.
Say it slowly with me now, MA-KA-RA-PA…
This truly home grown headpiece was invented by Alfred "Magistrate" Baloyi who still makes them from a shack in an informal settlement near Edenvale, east of Johannesburg. He made his first Makarapa way back in 1970.

 SA FANS
In South Africa there is one important football Derby you can‟t ignore. The Kaizer Chiefs of Soweto are archrivals with the Orlando Pirates…of Soweto. Their fans reflect the passion and the spirit of SA soccer. But, when Bafana Bafana take to the field all club allegiances crumble and it is the green and gold which dominates.
EUGENE:
Ultimately, it’s the soccer supporters who will benefit next years Soccer World Cup but it seems the allure of the beautiful game sometimes does something to them. But our biggest supporter here in our country is Saddam Maake.

 INTERVIEW: SADDAM MAAKE
(Start singing)…And then I used to go to the stadium, I was active, like travelling, supporting my team left and right. People didn‟t believe I even lost a job because the team was playing during the week and weekend and my boss didn‟t want me to go to the stadium. And I had to dodge, go to the stadium and they see me on the TV. I go to the DC; they try to punish me and whatever. I have to leave the job and get another job and leave, and get another job. And it was tough but to me, it was good for me because it‟s what I want. I even lost my wife, she divorced me because of the soccer. I get another wife, she also do the same. The last one passed away 2002. I just feel myself. I must stay with my family. My first wife is a soccer and my family together. This is our country. You must be jealous of our country. You don‟t want to see the stadium full with the visitors. We must as a host to be at the stadium. Put your bum on the seat to support your country.

 SOME OF THE ISSUES:
EUGENE:
The spirit of 2010 around South Africa is unquestionable but there’s still a lot of work to be done before kick off next year to make sure that no stone is left unturned, and no idea overlooked.
The success of the Confederations Cup left no questions around South Africa‟s capability to host the event, however there are still perceptions outside of South Africa which need to be addressed.
Foreigners who have never been to South Africa remain cautious when it comes to safety and security. It is true that South Africa‟s reputation as a dangerous country precedes it, however, an event free Confederations Cup has gone some way to alleviate these concerns. South Africa is spending 1.3 billion rands on safety and security for the World Cup including remotely piloted aircraft, water cannons and metal detectors.

 INTERVIEW: JOBURG POLICE CHIEF
If you look at the Confederations Cup. During certain days of the Confederations Cup, we had absolutely no crime in a radius around the stadiums, accommodation. Those areas were we‟ve deployed, we was based on information. We also tested our contingency plans. We had contingency plans for various possible threats and I think if one looked at how we‟ve conducted ourselves during the event, I think it it was a major success and lesson for us on how we can conduct ourselves during the World Cup.

 INTERVIEW WITH PIERS CONTINUED
My main concern is the people will drink. The English fans for example, they like to drink and this is not a country where you can just get a taxi on the street. Which I think is gonna be a big problem because people are gonna have to wait for the transport in and out of stadiums. English fans don‟t like to do that, they wanna go and have a beer immediately and if they can‟t find transport they‟ll just walk and if they walk into some of the dodgy areas, one wonders what may happen. Hopefully the spirit of the world cup will win and everyone will chat and have fun but if there‟s a bit of an altercation, English fans like to fight with fists, South Africans might use weapons that are slightly more dangerous and it is a concern. And I think incidents will happen. And incidents happened during the Confederations Cup but they‟ve been glossed over since by the organisers.
COMMENT FROM JOEL:
The thing that‟s obviously risen its little head you know is the crime issue and I would say to people who are thinking of coming, who are considering not coming because of the crime issue, you can go anywhere in the world and you can be a victim of crime. You can go to LA, London, Paris, New York. You can go into Central Africa, you know, it doesn‟t matter where you are. If you go to the wrong place at the wrong time, crime exists in the world.

 INTERVIEW: MAMADOU, AFRICAN JOUNRALIST
The media generally speaking is controlled by the West and when there is a small event happening here specially regarding crime, they blow it out of proportion to the point that most people believe that the minute you land in South Africa you are in trouble and most of the time I have many people coming after their good stay in South Africa going back they say but Mamadou, where is the crime in people are talking about.
South Africa posts an increasingly sophisticated security system. The Joburg inner city for example is monitored by over 300 remote cameras that are constantly policed.
EUGENE:
The fact is that South Africa is nomore dangerous than any othert country in the world. Just as long as you don’t put yourself in the line of danger.
Another issue that needs to be addressed is the inclusion of South Africans neighbours in what has been heralded the African World Cup. The fact is the organising committee have not done a lot to include Africa, a point which is emphasised by World Cup ambassador and Africa‟s greatest footballer Roger Miller.

 INTERVIEW: ROGER MILLA
First is that the organizing committee must rectify its way of doing things towards Abedi Pele, George Weah and myself. The quicker the better. They must act in such a way that the promise given, declaring that we are ambassadors, really it must be achieved because it was something that was announced officially and which the whole world saw happen, and if today there should be a misunderstanding, I don‟t know if people would be happy, I doubt that South Africans themselves will be happy. I am only asking to rectify their mistake quickly. When a man gives his word, he is bound to respect it and since I know they are men who keep their word, I hope that they will respect that. I was asking for that. There has been no follow up since that time, two years back, there has been no follow –up. I simply think that we are part of the African Soccer and since we are ambassadors of South Africa we must attend other meetings related to the organization of the World Cup. Well, it is no longer being done, at the beginning it was good but nowadays nothing is being done. I don‟t want to throw oil in the fire so that later on people start saying that…I would not like people to interpret negatively and taint the image of South Africa and the continent. Really they must have the good grace to recognize that and connect their mistake promptly. They have all our addresses. They know where we reside. They may contact us as soon as possible.
Interview with Mamodou
I raised the question many times that people are saying that this is an African World Cup but nothing is done in Africa. No promotion, no marketing nothing. For example at the beginning of this year, we had the African Nations Cup undeR 20 in Ruanda, there was nobody from the LOC to go there and market the 2010 World Cup in Africa. This is a CAF event.

 Eugene
Another area that begs South Africas attention is its commitment in ensuring that the World Cup becomes an environmentally friendly event.
Already, estimates put carbon omissions to be generated as a consequence of the World Cup at 8 times the level of omissions generated at the 2006 event. Fans must fly long distances to reach South Africa as well as to travel between host cities. Carbon Oxide programs are however being put into place and the organising committee has launched its green goal project to ensure an environmentally friendly event.

THE PEOPLE LOVE 2010
Of course no event the size of the World Cup can go off without some problems, but you need only speak to the people in the streets of South Africa to realise how are excited they are in putting on the best world cup the world has ever seen.
VOX POPS:
Eugene
And how do you feel with the fact that the World Cup is coming to South Africa next year?
V1
No, I‟m feeling very happy cause maybe there‟s gonna be lots of opportunities for young people to be recognised, who are playing soccer specially.
V2 I‟m so excited. I… that actually we gonna meet people and different people from outside and different races and show them what South Africa has to offer.
V3
I‟m concerned about the infrastructure in terms of stadiums and some of the roads that are not finished yet. But with the budget that SAFA has got from the FIFA guys, I think they should be able to finish off in time.

 V4
Ya! I think we are. We very enthusiastic. The stadiums are ready and I think everyone is so excited to show them what we are here to offer.
V5
Hah! Obvious its ready baba. You can see the preparation is almost done. It‟s everywhere, you can see around the streets that the world cup is coming to South Africa.
Eugene
What are some of the things that you’ve noticed, that have changed that look good to you.
V6
Our transport system, especially here in Johannesburg, it‟s picked up.

FAN PARKS
Germany 2006 saw the introduction of fan parks, these were a huge success drawing massive crowds. 10 years ago people would have been discouraged from travelling to the World Cup without ticket. Now anyone and everyone can come, tickets or not. Up to a million people are expected to visit South Africa over the world cup period and fan parks both locally and internationally will allow people the opportunity to celebrate the World Cup whether they are inside a stadium or not.

VOLUNTEER PROGRAMME
Fans of the game will not only come to play, they will also come to work. The volunteer programme, open to people from around the world is vital to the smooth running of the event. Over 68 000 people have applied for 15000 positions. It is the volunteers who actually make the tournament happen. Successful applicants will work in one of 16 functional areas ranging from accreditation, to information services, to information technology and hospitality and ushering.
Volunteers are truly represent the spirit of goodwill that exists around the World Cup, a spirit that grows every day, in every corner, here in South Africa.

 Cut to Vox
If we can wear our football shirts, join in for the next 31 football Fridays. Focus on holding our performance for those key moments of truth in our lives, remind ourselves to be great hosts and to remember to fly the flag when when we get the opportunity. Remember to sing and respect the national anthem and support the national team but, I want to call everybody a member today of team South Africa. Let‟s work together and let‟s deliver the world‟s first colour world cup.

FOOTBALL FRIDAY
EUGENE:
Every Friday in South Africa has been declared Football Friday. An initiative supported by Government. People are encouraged to wear a football jersey every Friday. Preferably a Bafana Bafana jersey, not Mexico, cause we’re gonna beat you in our first game.
VOX POPS:
V1
I‟ll be wearing, I‟m wearing actually, each and every Friday a South African jersey just to portray that I love my country and I‟m proud of them.

 COMMENT FROM ROBERT
All I can say to people coming into the country for the world cup is that; you coming to one of the best countries you will ever have in the world. Yes it‟s got shortcomings, its got shortfalls like any other country in the world. But if you wanna experience South Africa, be part of the experience. Don‟t sit on the edges and make a noise looking in. Be part of it because you will enjoy is. Take time to travel or if you not gonna be going to be going to games on certain days, make time, go around the country, see what it has and you‟ll find yourself actually thinking; WOW! This is actually a country I could come back to.
V2
Okay we gonna try to do our best and we hope you enjoy us as South Africans and we waiting on you guys. Dankie! (Laughs)

 V3
Oh! I‟d like to say they can come and everything will be fine. The security, because always they complaining for security, crime…. Everything will be fine. We prepare for this thing. They come and enjoy with us. We are waiting for this 2010.
V5 & V5
We gonna have fun. Have fun and come with an open mind. I think South Africa is a really great country. With our ups and downs, with our hilarious politicians and all…but really come with an open mind and you‟ll have the best experience ever.
V6
Don‟t come alone. Bring the families here. No problem, it‟s a very good country and security is being improved too much. So there is nothing to be scared.
COMMENT FROM PIERS
I think there‟s a really sense of excitement. Everybody is focusing towards 2010. I don‟t know what on the world would happen after 2010. I imagine there would a real hangover and disappointment. But at the moment there is a real sense of optimism and enthusiasm for the tournament and we are talking six months until the finals begin. So, it‟s just gonna get evermore exciting and passionate and feverish.
V7
Come and enjoy and see our culture and listen to our vuvuzelas. The atmosphere will be very high inside the stadium. Just join us. Yah!

 COMMENT FROM KARABO
It‟s going to be a great television, great soccer, great food, great entertainment. We have the most amazing visual artists, performance artists, dancers, we‟ve got rock bands. I think this is a great opportunity for a lot of creative people to be on the stage. I think when people are not watching the game. They will be treated to amazing hospitality. We have some of the best restaurants in the world. Some of the best wine in the world. The Obama celebrated not with French champagne but with South African MCC(LAUGHS). So there‟s just so much fun to be had. It‟s such a diverse place geometrically, you know we‟ve got mountains, we‟ve got oceans, we‟ve got the seaside. We‟ve got the wild and we‟ve also got the people and the people I mean, have their own sort of range of humour and sort of their way of looking into the world and you can say hello to strangers here, which is really cool.
V8:
So South Africa itself has what it takes when it come to every talent we have in the country or all over the world. We have everything. South Africa has what it takes.

 V9
It‟s so filled with joy and people are so loving and caring so don‟t sit back at home. Just come to Mzansi.
V10
South Africa let‟s stand and boomshelele our style.
INTERVIEW WITH DANNY
The world must come. This is Africa‟s first world cup. Everything is in place. The stadiums are finished and spectacular. They will enjoy the atmosphere in the stadiums when they go to any hotel and find that our hotels are world class. Our restaurants is amongst the best in the world and so they must come for a special celebration of this event. Not just glorious football, we have all the big stars of the football here and you can think from Kaka to Messi to Ronaldo to Lampard, you mention them to everyone to everyone of the 32 countries. They will be here so it‟s going to be a spectular show but it will also be about music and we‟re opening with a huge concert, music art, truly a celebration. A big party that we want the world to be part of and the world must come home because it‟s about fun and the global integration with the world of football family and the international community. So they must not miss it. It is Africa‟s first after 133 years. I don‟t know when they‟ll have an opportunity again. This is a once off opportunity. They must book their tickets, buy their tickets for the matches and arrive in the country in time for Kick Off 11 June 2010.

 WITH THE WORLD CUP
The World Cup is here. In fact it’s in the very same plane. It’s made its way to 50 different countries, now its time for the world to experience it as well. But guess what, its going to South Africa to nine different provinces between May and it will make it on time for the World Cup when the worlds eyes turn to Soccer City to be exact, for the biggest
Celebration the continent has ever seen. The world’s nations are coming to Africa and Africa is ready. The battle lines
00: 43:43
have been drawn, the draw is taking place in Cape town, We 0know who is taking on who…..
Africa is calling and it’s time to come home!

 

 

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