Primetime Maori
12 mins
| Studio control room | DIRECTOR: Five, four, three, two, one roll tape | 00:00 |
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| Music | 00:04 |
| Julian in studio | JULIAN : Tonight on “Native Affairs. Brian Tamaki says New Zealand should have an official religion if so which one? | 00:09 |
| Studio panel discussion | Music | 00:15 |
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| JULIAN : I think Maori TV evolved out of the need for Maori to be producing programmes in the language, to help develop the language. | 00:25 |
| Julian introduces segment in Te Reo |
| 00:34 |
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| JULIAN: We have a huge responsibility. | 00:39 |
| Julian interview | We not only have to adhere to that ‘kopa’, that issue, that reason for being. But we also have to be cognisant of the fact that we have to get an audience. | 00:43 |
| Julian in studio | JULIAN : Sydney Holland with that report later this month a discussion document… | 00:53 |
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| PETER LEWIS : Julian Wilcox is not just the face of Maori television but one of the country’s most active promoters of Te Reo the Maori language itself . | 00:56 |
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| It’s perhaps surprising that although Maori account for 15% of New Zealand’s population of 4 million scarcely 150 thousand of them are still conversant in the language. | 01:06 |
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| Julian Wilcox works on the theory that they need to use it or lose it. JULIAN : Join us next week until then… | 01:18 |
| Julian teaching Te Reo | PETER LEWIS: This is his day job teaching Maori and Pakeha (non-Maori students) the intricacies and inflexions of New Zealand's second official language . | 01:36 |
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| JULIAN: The entry fee to the dance is fifty dollars | 01:45 |
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| JULIAN: I just made a conscious decision that whatever I was going to do I was going to either be involved in things Maori or using the language and the media just seemed a good way of putting it all together. | 01:51 |
| Julian on air | PETER LEWIS: He got his start in radio and five nights a week he still drops into this studio in South Auckland and pre-records a current affairs programme for Radio Waatea. LARRY PARR: He's a rising star. | 02:08 |
| Parr. Super: Larry Parr | There's probably no other broadcaster as fluent in both languages as Julian, and has an ability to ad lib in both languages. I think that he's a major broadcaster in the making. | 02:22 |
| Maori TV studio | PETER LEWIS: You could probably say the same about Maori Television. After a relatively low-key launch three years ago when its signal reached only half the country, the station is finding its voice, its confidence and its audience. | 02:41 |
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| LARRY PARR: We now are looking at when we will break 800,000 discrete viewers in the month. | 02:54 |
| Silla and Sharlene on couch in front of TV | SILLA : I don’t want to watch Coro. Turn it over. | 03:06 |
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| PETER LEWIS: Silla and Sharlene are among the more recent converts . | 03:10 |
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| SHARLENE : I am doing a course so getting exposure to more audio on the TV is really good . | 03:16 |
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| SILLA : She likes the docos and anything to do with promoting Maori language because she’s trying to learn it . But that’s alright I mean there’s a little bit in there for everybody. | 03:25 |
| Anzac Day broadcast | Music | 03:33 |
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| PETER LEWIS: And the big hit so far was their Anzac Day blockbuster -- an 18 hour broadcast that for many Kiwis was their first taste of Maori television . | 03:45 |
| Julian recites Maori poem in studio | JULIAN: Tihei mauri ora. Ramoto Kireara Ramoto Kieara poho rakai hakeke poho rakai hakek Erere e tama ma | 03:55 |
| Anzac Day broadcast | Music | 04:11 |
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| LARRY PARR: We hit the tone exactly right, the right amount of sentimentality and information and | 04:22 |
| Parr. Super: Larry Parr | new thinking and old stories, you know, stories that a lot of those old soldiers hadn’t actually shared before and for some reason they were ripe for sharing. | 04:29 |
| Maori Battalion WWII. Excerpt from program | ANNOUNCER: “We’ll bring you the controversial story of Haane Manihi and the revealing quest to reinstate a VC more than 20 years after his death . The battle has taken them from Rotorua through the Waitangi Tribunal to Buckingham Palace and to Takrounah itself where in 1943 Haane Manihi won his recommendation for a Victoria Cross”. | 04:44 |
| Maori TV Promo | PETER LEWIS: Sharing the stories that existing broadcasters have tended to overlook here is part of Maori TV’s kopa it’s reason for being, and its point of difference. | 05:10 |
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| JULIAN: Waitangi the place of the weeping waters, | 05:23 |
| Waitangi Day | a place so panoramic and pristine, yet it has become known for one day every year. A day that for some represents the troubled history of a young nation. For on this day and at this place, 167 years ago the treaty of Waitangi was signed. | 05:25 |
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| PETER LEWIS: Waitangi Day is the annual commemoration of the landmark 19th century treaty that still defines the complex relationships rights and responsibilities between NZ authorities and Maori. | 05:45 |
| protest | Invariably it’s been a focus for the ongoing struggle for Maori to get a better deal for those among the most economically and socially disadvantaged in New Zealand society. Maori even needed to take the fight for their right to establish the own television station to parliament, the Waitangi Tribunal and ultimately to a royal commission. | 05:59 |
| Super: Julian Wilcox | JULIAN: There’s been big battles a lot of tears have been shed to get this station going to give Maori the opportunity to show non-Maori that we can do this game as good if not better than everyone else . | 06:19 |
| Julian on air in studio | DIRECTOR: Roll cue. JULIAN: Still to come on Native Affairs we meet… SHARLENE: It’s quite hard isn’t it really to be able to have a big audience, but I think a lot of people may be | 06:29 |
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| put off by it because of thinking that everything is going to be totally in Maori. But there are a lot of shows that have subtitles and even in English. | 06:40 |
| Hunting Aotearoa | Music | 06:51 |
| Computer screens. Subtitling into Maori | PETER LEWIS: Here the subtitling team is putting the final touches to an episode of one of the other surprising standouts in the regular schedule a hunting programme that’s as popular with pakeha as it is among Maori viewers. | 07:06 |
| Hunting program | HOWIE MORRISON JNR: We’re here to meet a colourful character by the name of Cheeky Yates, Now he’s sort of a blend between the Crocodile Hunter, Jed Clampett and Mad Max. He’s a bit blind so I’ve got my high viz and my helmet too. Lets go meet Cheeky . | 07:19 |
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| HOWIE MORRISON JNR: Good to meet you. JULIAN: They are New Zealand perspectives, they are New Zealand stories | 07:42 |
| Julian | as much as they are Maori stories they are also stories that apply to non-Maoris, so why shouldn’t they be in prime time. | 07:47 |
| Maori TV promos | PETER LEWIS: And the reasons for that are as much financial as philosophical. Around a third of Maori TV’s forty million dollar annual budget comes from a contestable pool of public funding especially for Maori programs. The more they muscle in on that money the less is available to New Zealand’s other three TV networks. | 07:53 |
| Willie and John. Super: Willie Jackson | WILLIE: Specific funding has to be given to Maori TV, you know there’s a lot to this – the people who say that funding specifically for Maori is racist, don’t know what the heck they’re talking about. It’s about recognising the indigenous culture here. | 08:13 |
| Willie and John in radio studio | ANNOUNCER: This is Willie Jackson and John Tamihere on radio live | 08:24 |
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| PETER LEWIS: These two former MPs are among the busiest Maori broadcasters in the country, fronting a daily talkback radio show and a couple of TV current affairs programs from a Maori perspective. At a recent parliamentary select committee hearing Maori MPs challenged the boss of the main public broadcaster TVNZ, to explain why there were no Maori programmes in its primetime schedule. | 08:28 |
| Ellis at committee hearing | ELLIS: Let’s be realistic about this. There is less than 4% of New Zealanders speak Maori, and so putting a Maori language programme in primetime simply won’t rate. | 08:52 |
| Willie and John | TAMIHERE: You know like on mainstream we are still ghettoised for want of better term like the show | 09:02 |
| ‘Eye to Eye’ excerpt | he shoots for mainstream TV, they put it on early in the morning when no one is watching it. | 09:06 |
| Willie Jackson with Helen Clark | JACKSON: Prime Minister tenukwe. HELEN CLARK: Tenukwe. JACKSON: Well, you’ve had a rough time lately? | 09:11 |
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| JACKSON: Basically Maori were shut out for about 40 years. We didn’t have our own TV channel and | 09:15 |
| Willie and John | didn’t have our own Maori radio stations But what people are seeing now is that Maori TV is sexy you know it’s a happening thing it’s for everyone. | 09:20 |
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| PETER LEWIS: So do you think they are on the right track? SHARLENE: Yep yep there is a new programme that’s started actually Native Affairs which is really good. | 09:31 |
| Sharlene and Silla | It’s like a 60 minutes sort of version. | 09:37 |
| ‘Native Affairs’ excerpt | PETER LEWIS: And did the name of the show get up a few people’s noses? | 09:44 |
| Julian | JULIAN: Oh yeah more Maori than non-Maori which we expected. We knew it was going to be controversial. We knew that a lot of Maori wouldn't like it.We knew most of our elders would have a lot to say about it because it has that negative stigma. It’s seen to be pejorative term and we were aware of that. | 09:47 |
| ‘Native Affairs’ excerpt | TV REPORTER: The natives are restless – native. | 10:09 |
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| PETER LEWIS: The show tackled the controversy over its provocative title head-on in its opening episode. | 10:14 |
| Mutu. Super: | PROF MUTU: Native Affairs is about putting us down, keeping us in place, stealing things from us stealing our land, stealing our resources, stealing our language. | 10:19 |
| Maori dancing | JOE WILLIAMS: In other parts of the world it’s a word used with pride by indigenous people Native Americans refer to themselves as Native Americans and reject the term Indians. I am very comfortable with the | 10:27 |
| Williams on ‘Native Affairs’ | word I think it reflects indigeneity and it reflects the long standing history of indigenous peoples all over the world . | 10:38 |
| Studio shots/ Director | JULIAN : So yeah there is a big debate around there Maori TV is at the forefront of trying to change people’s perceptions on the fact that Maori broadcasting, Maori programmes or programmes with Maori in them | 10:48 |
| Julian | and certainly programmes in the language can be broadcast in prime time. | 10:59 |
| John and Willie | TAMIHERE: Now we have come a long way in 20 years sometimes you have to pinch yourselves and say, crikey we’ve got our own immersion schools, you know primary schools, secondary schools. Got our own radio stations now. Sp you can hear the jingle and the jangle of yourself and feel very proud about that. | 11:02 |
| Julian | JULIAN : When I got the call to ask to come here to be a worker you know I would have swept the floors ‘cos I just, you know, it was an honour for me to be apart of this….given the tradition and the lineage and all those doyens of Maoridom who have worked in broadcasting, they wanted to see this. This is new Zealand’s station not just Maori and whilst this is a Maori TV station it is for all new Zealanders you know I keep that in mind every day I turn up and I think everyone else here does as well . | 11:18 |
| Credits: | Reporter: Peter Lewis Camera: Bruce Adams/ Hayden Aull Editor: Catherine Blair | 12:00 |