Seattle skyline/ GVs

Music

00:00

 

KNIGHT: Seattle, Washington - up on the north-west shoulder of the United States. They called it grunge. 

00:17

 

Music

00:22

Photos. Rock bands

KNIGHT: It was here in the 1980s, that the distinctive local Seattle Sound burst out of the bars, clubs and garages and became a global phenomenon.

00:25

Ferris wheel

Music

00:36

Club interior. Night. Band plays

KNIGHT:  It was the music of alienation and apathy, dislocation and dissatisfaction. They called it grunge.

00:44

 

Music

00:51

Day shots

KNIGHT:  These days in Seattle, the flannel shirts are ancient history. 

01:05

Blue

MICHAEL BLUE: "Public opinion polls in the US suggested that this was going to move quickly". 

01:12

 

KNIGHT: Now, if you want to turn the world on its head, make a noise and a whole lot of money -

01:18

Photo. Blue and Kennedy

you put on a suit and sell marijuana.

01:23

Marijuana plants

Music

01:27

 

KNIGHT: Chances are, your dope dealer will look like this -

01:29

Photos. Blue and Kennedy

young, ambitious and with an Ivy League pedigree.

01:33

Marijuana plants

BRENDAN KENNEDY: "We actually met on the first day out of school

01:38

Blue and Kennedy

at Yale. 

KNIGHT: "Did you click straight away?"

MICHAEL BLUE: "We did, we did. We came from

01:41

Newspaper article re Blue and Kennedy

very different backgrounds. I came from Arkansas, from a very conservative family in the south. Brendan grew up in San Francisco in an Irish Catholic upbringing".

01:48

Marijuana plants

Music

02:00

GFX overlay/ Photo. Blue, Kennedy, Groh

KNIGHT: Brendan Kennedy and Michael Blue, together with their friend Christian Groh, make up Privateer Holdings. It's the first private equity firm dedicated

02:02

Marijuana plants

to cannabis. They're raising money for their own marijuana company and to invest in others, taking advantage of the new laws.

02:10

Onscreen article re Kennedy

Music

02:20

Photo. Blue, Kennedy, Groh

BRENDAN KENNEDY: "I'm not sure

02:27

Kennedy. Super:
Brendan Kennedy
Privateer Holdings

I could work in the tobacco industry. I'm not sure I could work in the alcohol industry, but we eventually got comfortable with that moral question and in fact, you know today, having talked to so many patients and physicians and talked to so many activists who are interested in individual civil liberties or patient rights, you know, we feel this moral imperative to succeed".

02:29

Jars of different strains of marijuana

Music

02:53

 

KNIGHT: Even before the new laws took shape, Privateer raised seven million dollars from investors. They bought a website called Leafly.com. It was a clever move.

02:58

Leafly.com

Leafly is now the go-to site to search and review hundreds of strains of marijuana.

03:10

Marijuana plants/Leafly app

Every day 3,000 consumers are downloading the smart phone app. 

03:19

Kennedy

BRENDAN KENNEDY: "Fifty-eight percent of Americans believe that cannabis should be legalised for recreational purposes and then eighty-five percent of Americans believe that cannabis should be legal if a doctor has prescribed it and you can't get eight out of ten Americans to agree on anything but they agree on that and that's -- for us that's fascinating".

03:27

White board in office

KNIGHT: Privateer is muscling up for the cannabis boom to come,

03:47

Blue in office

raising a hundred million dollars for the next investment round. The minimum stake they'll accept - a million dollars.

03:51

Super:
Michael Blue
Privateer Holdings

MICHAEL BLUE: "You know, it's a massive industry now and you know it will only grow as further legalisation takes place

03:59

Exterior. Marijuana shop

and, you know, if you look globally, you know it's a hundred and fifty billion dollar industry. That's the only reason you know why we jumped into the space".

04:08

Interior. Marijuana shop

Music

04:18


 

 

KNIGHT: That space is getting crowded. Privateer got its start in the medical marijuana business. In many states in recent years, it's been possible to get cannabis if you had the right paperwork from a medical professional.

04:24

 

Music

04:38

 

KNIGHT: Now, the medical marijuana sector is worth hundreds of millions of dollars and many of its operators are gearing up for the new legalised boom time.

04:44

Mother and daughter at  dispensary window

The state has received 7,000 applications for recreational licences to sell pot and new products are already filling the stores. 

04:59

Salesman with mother and daughter

SALESMAN:  "And it's a real nice hybrid, it's the White Widow. So it's been  tested at 44.9% THC, so it does have good potency to it.

05:10

Davis in store

Music

05:17

 

KNIGHT: This medical marijuana dispensary is one of many owned by a long time marijuana activist, John Davis. 

JOHN DAVIS: "This plant was one of the most widely grown things. The first crop in our nation to be grown.

05:26

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