Primetime Maori

Primetime Maori Indigenous broadcasting has undergone something of a worldwide revolution in recent years. In New Zealand, Maori TV is at the forefront of a new wave of aboriginal pride.
Although 15% of New Zealand's population is Maori, only a small proportion speak the language. "Maori television evolved out of a need to help develop the language", explains presenter Julian Wilcox. "We have a huge responsibility". The channel's big ambition is to change people's perception that Maori language programming can attract a prime time audience. As Wilcox states: "They are New Zealand stories as much as Maori stories so why shouldn't they be in prime time?" But others question if the channel should receive so much public funding.

This site uses cookies. By continuing to use this site you are agreeing to our use of cookies. For more info see our Cookies Policy